Today I finally managed to finish Nissenbaum's Privacy in Context. Although it's written as a philosophical text, it is surprisingly practical in its approach to privacy. If it were taken to heart, I can imagine Privacy Experience Design to become a discipline comparable to User Experience design.

And maybe this would be a way to embed privacy in our industry; as something that can be understood and modeled and antipicated, given the right skills and focus.

Would this fix things completely? Not anymore than ARIA guidelines fixed accessibility. But establishing best practices would change the narrative around privacy in a positive way.

Companies like Facebook would not be described as 'groundbreaking' or 'predatory' (depending on whose side you're on), but as being competent or incompetent in anticipating and understanding privacy.

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