German DPOs started to enforce the ban of behavioural tracking and real time bidding (RTB) without consent on news websites. First publisher soon will be ordered to stop/change this, the DPO of Hamburg told me. Here is my report on this (german):
netzpolitik.org/2020/datenschu

Preferred solution of the publishers: Keep behavioral ads but use consent popups to comply with GDPR. Already implemented at derstandard.at and spiegel.de.

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There is understandable outrage that Facebook and Google can continue with GDPR breaches and at the same time profit from those measures.

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